If you’ve ever had to negotiate with an angry neighbor or member, contend with bad press or dispute an unfair policy, this seminar will help you reduce those incidences and show you how to successfully manage them. Proactive actions, effective communications and outreach plans are the answer. Kathy Conard Communications and FarmLinks bring you an interactive workshop that helps you develop effective, proactive outreach plans, so you become part of the solution instead of the target.
A Superintendent’s Experience
Take personal responsibility and build relationships that strengthen your club and the golf industry. A superintendent talks candidly about the importance of owners, managers, Pros and superintendents all working together to develop outreach plans. A well-developed plan is not hard to implement and can pay out big dividends. A unified voice improves the image of your golf course, positively influences regulators and helps keep your neighbors happy. Think it can’t happen. Hear first-hand how it can.
Education & Outreach Produce Positive Results
Jacquie Genovesi, Director of Education and outreach specialist, has worked over 20 years in the non-profit sector. She knows how important it is to connect with the right people to increase memberships, satisfy Executive Boards and get positive press. Learn how to build these relationships before you need them. Jacquie shows you how easy it is to tailor your message to get complete buy-in and support from regulators, the press and your neighbors.
The workshop concludes with an opportunity to work in small groups with your peers to develop an outreach project.
The Payoff
Go home with real-world examples from professionals - both in and out of the golf industry. You’ll gain practical experience to help make your association stronger, improve the reputation of your club and educate and influence the press, your neighbors and policy makers. All this at the relaxing, entertaining FarmLinks, the nation’s only research and demonstration facility, 18-hole championship golf course and the best in Southern hospitality.
For more information, such as event schedule, pricing, and accommodations, view pdf of our event brochure OR contact Kathy at (609) 477-0471 or email at mktpros@voicenet.com